IMEX 2018 has chosen its Talking Point this year to be ‘Legacy-What’s yours going to be?’ And this reiterates once again the dominance of this trend in the MICE market. It is important for event organizers to have a legacy vision and a plan to leverage every possible opportunity. Creating a positive and lasting legacy requires deliberate effort, strong leadership, and sustained commitment and attention. It ensures everyone including the visitors, attendees, hosts and organizers take back something which lasts way beyond the event timeline.
It is exactly for this reason that IMEX 2018 has centred this year around this concept. Learn more about their plans, initiatives and reasons behind choosing this theme of Legacy. You can catch the interview of their CEO, Carina Bauer on this subject here.
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